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The AFTEREFFECT OF Team Dynamics On Corporate Communication Business Essay

The article is discussing the Individuality, method of communication and its own effect within the team. Communication can be efficient within a group through effective individual social skills and willpower which can be used to cater for the team dynamics.


This essay shows on the result of team dynamics on corporate communication. Individuality within a group discounts about the interpersonal skills of every member in the team, the skills are the morale, take great pride in and spirit of each member in the group. This skills has a vital role in the effective communication of the group.

Gene Klann(2004, p. 7) make clear how pride, morale and heart can be used to build a team. Morale is the reflection of attitude or mental condition of a person or team. People who have high morale are generally positive, optimistic, cooperative, and supportive with their team's perspective and mission, they have a can do attitude, persistence, determination, and willpower to do whatever it takes to perform the quest. Also, people with pride admiration other members with their team, take pleasure in the team's achievements, and think that whatever they must face, they can collectively and effectively handle it. There's a justifiable notion by the associates in their personal well worth, as well as that of the team which results in the associates identifying with the team and what it signifies.

Spirit is an animating rule that reveals itself in the vigor, energy, and courage of the associates. It is regularly observed in successful clubs and in public reactions during an event. Spirit can be contagious, motivational, and inspirational. It can be made by the team's head or associates with stimulating words, hands clapping, backslapping, performing, and shouting. Therefore when morale, take great pride in, and spirit are present inside a team, efficiency is high, interactions are strong, and it is actually fun to go to work. Without morale, pride, and spirit, the situation is very different and you will see dissatisfaction, lethargy, negativism, friction, and insufficient cooperation which have an impact on the effective communication within the teams.

More so, whenever a group have increased morale, delight, and spirit among themselves, it helped bring a highly effective communication that brings about various profit including quality produced by the communities, time management of fixing problems, reduce issues, grievances, sabotage, and drug abuse. Consequently for an efficient communication to take place in a groups or team there should be an efficient building of team social skills.

2. 0 Team dynamics and Corporate Communication

Hunter (2007) reviews that this is of dynamics is : "An interactive system or process, especially one including competing or conflicting makes". Team dynamics is concerned with the connections between people of the team, and how it relates to the performance of the team. In addition, it relate with the interpersonal and interdependent procedure for work; how things get done by and through people, and exactly how team members relate to their task and also to each other J. Martin(2004).

Senge(1990) observed in George Orwell's Pet animal Farm, that the equine boxer always has the same answer to any difficulty, "I will work harder". Initially his well intentioned diligence inspired everybody however the harder he worked a lot more work had to do. But well intentioned those who hold the best interest of these final result will also say "I will work harder" when the groups of which they may be a part fail to achieve the aims place. The observation of Senge(1990) means that people within a team is only going to hold the interest of the effect but doesn't want to take any responsibility or add at achieving the set aims by the team.

In the cabin boogie off activity in camp, nominees from the cabins was to learn the dance step from our lecturer and demonstrates to other members in his or her cabin. In my cabin, some people didn't learn the steps from our cabin nominee until short while for the dance presentation. This really influences our cabin performance because almost all of us are following steps of the cabin representative during the presentation of the party off.

An observation of Whetten(1989) is the fact any manager who becomes far better at expanding high performing clubs within their firm will directly contribute to a rise in the team production. Whetten(1990) observation shown clearly that building high performing teams within the groups through effective communication will makes the teams to present a better result.

The factors that impact group member's belief of themselves as a team were studied by Higgs and Rowland(1992). The prominent factor was found to be individual group member's viewpoints as to be need for their freedom on others within the group. Therefore that the bigger the identified interdependence on others within the group, the bigger the likelyhood individuals would consider being area of the team. This compliments the findings of critchley and casey(1984) who determined the perceived need for effective performing exercises of interpersonal skills as an integral facet of interdependence within the team, therefore the dependence on building morale, satisfaction, and spirit within a team was found to be highest when associates perceived themselves to be essential for the team to accomplish their targets.

2. 1 Communication Theory

Communication may be thought as a two way process whereby information is dispatched from one person by using a channel to some other person who in changes reacts by providing reviews. The communication model produced by Shannon and Weaver(1949) compartmentalized communication into discrete items which advanced from kept to right, starting with the speaker. The procedure started out from the sender which is known as the source. A person usually transmits a note within confirmed setting, due to a need to mention information, express thoughts, obtain opinions, or satisfy various other specific need. Body 1 is a schematic representation of Shannon and Weaver's(1949) style of communication, it is important to note that information can be misinterpreted during the time it is conveyed from the foundation to the destination due to sound in the environment where in fact the communication is occurring. This may later impact the opinions of the receiver. An instance occurs from the camp activities:

"In one of the camp activities, the team innovator was endeavoring to pass a political idea to the group member, in order to win the experience but one of the member didn't receive the information properly because of the noise within the course which later impact the program and feedback expected by the team"

Information Source Transmitter Receiver Destination

Noise Source

Figure 1 Shannon and Weaver Linear Style of Communication.

According to Finnegan(2002), communication can be studied empirically and critically at different level of real human experience, which is centralized to comprehend human behavior. These levels recognized are:

Intra-personal: This how individuals process information

Inter-personal: This how specific interact to affect one another

Group: This is one way communication dynamics occur among many individuals

Community and society: How communication develops or changes the agenda of important issues.

The Finnegan(2002) empirical research says that applying scientific solutions to the study of communication; such as the study of action change caused by contact with a communication campaign and the Finnegan(2002) critical study apply the idea of ethnic, literary, or normative criticism to the analysis of communication. Shannon and weaver(1949) suggested that information can be misinterpreted before conveying the note but Finnegan(2002) proposed that the many levels of human being experience he identified can be considered a significant influencing factor on information misinterpretation. The building of team interpersonal skill creates strong relationships within the team which appeal to information which may be misinterpreted by any member in the team. Therefore, communication in a team member is effective when the idea or subject matter as it was initiated and expected by the sender, corresponds meticulously with the note as it is perceived and taken care of immediately by the receiver.

2. 2 Personality and Team Communication

According to Mosby's oral dictionary, Personality Test is a test that usually will involve a standardized group of questions or duties, used to spell it out or assess a subject's personality characteristics. It is used as a tool to help dysfunctional teams find out more about one another and commence to work through some of their differences. For each team member taking the same personality test and then sharing the results with other associates create a far more functional and cohesive team atmosphere, once it is realize one of the team members that someone has another personality type which might make them more suitable for one kind of communication than the other and can work together to make the best team dynamics.

In Joint Program Development books on management development, John and Frederic(1997) says that three characteristics of profitable teams are tightly related to to individuals appear to dominate effective leadership, intra-team communication, and group cohesion. Although all the three characteristics are in least partially dependent on the personality type of the individual engaged.

Myers and Kroeger(1988) suggested that variety of mental type brings about successful group performance and a typologically diverse team may take longer to accomplish a project however the end result will always be better. Therefore that there are opposing personality types that help the team process. A research study in journal of management by John and Frederic(1997) says extroverts are energised by interacting with other folks and help the team to start lines of communication between members, while introverts provide inside representation of group discussions because they enjoy the interior world of principles and ideas. Sensing types bring up potential facts, while an intuitive personality type talk about new possibilities and provides ideas. The thinking types present a rational analysis of your choice making situation, while feelers offer insight into how thoughts of other group associates. Consequently, it is important to have diversity and balance in the personality of various team members. Combinations of personality test are especially important to the effective clubs because much of a development team's work pertains to receiving and digesting information to make a right decision about the duty involved.

According to the personality test have on similar imagination, it demonstrates my test has both positive and negative influence on the communication in the camp

During the Potjie activity in the camp, I washed up all the laundry and other kitchen utensil found in potjie preparation

My extroversion results were very low which advised that am reclusive, calm and secretive. It shows among the associates in the cabin and entire people in the camp because my communication with others seems not effective.

In all the meetings held through the camp activity, I usually felt calm and wished our cabin to get things done, such as writing and formulating the camp flame night story

The consequence of my personality test from http\\www. similarminds. com is shown below










Top of Form


Bottom of Form

Stability results were medium which implies you average anywhere among being quiet and resilient and being stressed and reactive.

Orderliness results were high which implies you are extremely organized, reliable, neat, and hard working at the trouble all too often of overall flexibility, efficiency, spontaneity, and fun.

Extraversion results were medium which implies you average anywhere in between being assertive and communal and being withdrawn and solitary.

trait snapshot:

clean, organized, dislikes chaos, semi cool freak, perfectionist, traditional, realist, fits in most places, looks forward to taking care of others, risk averse, good at saving money, advisable, respects power, high self control, hard working, will not like to stick out, follows the guidelines, finisher, resilient, calls for precautions, cautious, genuine, not really acquainted with the dark side of life, useful, dutiful

Figure 2 Trait Snapshot

2. 3 Effectiveness of your Team

Team effectiveness refers to the system of getting people in an organization or team to interact effectively. To perform well, a team must surmount three hurdles. particularly (1) exert sufficient work to get the duty accomplished at an acceptable degree of performance; (2) bring adequate knowledge and skill to endure the work; (3) employ process performance strategies that work to the task and the environment in which it is being performed (Hackman and Monis, 1975). So, regarding to (Hackman and Monis, 1975) effective leadership is an important factor in the success of any team and ineffective management will sabotage team production, this implies a knowledgeable leader must not only be available and properly been trained in team dynamics techniques, but must also be the type of person who can lead and signify different functional areas.

Team are far better when working jointly than individual focusing on their own to accomplish their targets because various skills are shared between the participants of the group. The effectiveness of a team is determined by a number of factors but will include:

Right Combining of skills: This factor provides a means for a team to become more effective by combining people who have different skills and assigning them appropriate roles in the group. However, if associates of a team all display same skills set. it is improbable that the team will be proper

e. g. "In another of the camp activities, roles were given to each member of the cabin to carry out the task predicated on the skills possessed by each member of the team"

Right inspiration: Team efficiency is directly linked to the interest that the group is wearing a task. When the work is too easy, too difficult or the rewards for attaining the end result do not seem to be worth your time and effort, the team may conclude working half-heartedly on the duty given.

e. g. "The colour me activity on the camp seemed to be super easy because customers of the individual team thought that the result was not worthy of the effort and the complete task was delegated to 1 member of the team without following rules involved".

Ability to resolve conflicts: Many groups finish up making the decisions they know are not in the best interest of the task. So turmoil is inmate to any work done in teams and should be used within challenge rather than as something to be avoided by compromising.

Having a team comprise a smaller quantity of participants lends itself to the reduced amount of conflicts, because the larger the size of the team, the more opinions can arise which need to be accommodated Therefore, the smaller team's effectiveness can be enhanced since it is much easier to follow a code of carry out agreed upon.

Managing Effective Team

According to Linpack and Stamp(2007)"clubs can be successful only if people cooperatively manage the coordination involved in membership and leadership". which means the leader should quit the ideas of control by inviting efforts from other associates of the team.

A team can be effectively been able utilizing the following factors Stadion and Lisel(2002, p. 42):

Listening Skills

The skill of hearing is one of the most crucial communication skills and is vital for successful and effective team communication. Attentiveness is necessary in order to be aware what others say, so that it is possible to absorb the info, rationalize it, and action it. .

Various listening behavior help to take action effectively in a group, this calls for:

Letting the loudspeaker express thoughts totally without interruption.

Listening carefully to the speaker

Remembering important facts discussed

Concentrating on the communication even if it is perceived as flat or uninteresting. .

Ignoring distractions when being attentive; and

Showing genuine affinity for the talk.

Within a team, effective listening helps in achieving better interpersonal relationships, protecting time, money, energy and avoiding faults and misunderstanding that might comes up one of the associates.

Task delegation and communication

This is another factor that helps in controlling a highly effective team, it is performed by delegating job to each member of the team and communicating the task one of the members. This will likely helps everyone in the team to learn there specific process and the stand of the complete group. Dividing in the tasks gave each individual something they are directly responsible for, which increased group accountability and improvement.

2. 4 Result of Team Functions on Performances

A team role is described in terms the product or the contribution a person make to a team. Examination made by a professor of personal and organizational development college or university of Hertfordshire Ben(2002) saying the idea had a need to play to the different durability of individual's personalities when putting the team along is a way of limiting the potential performance of the team. He said a significant influence in the region of effective team work has been the role identified by the North american psychologist. Ben(2002) discovered nine team assignments contributing to team success. According to Belbin(2007), in every business there are people who'll naturally take on each one of the various roles because of their personality.

Action Oriented Roles


Challenges the team to boost.


Puts ideas into action.

Completer Finisher

Ensures thorough, well-timed completion.

People Oriented Roles


Acts as a chairperson.

Team Worker

Encourages cooperation.

Resource Investigator

Explores exterior opportunities.

Thought Oriented Roles


Presents new ideas and methods.


Analyzes your options.


Provides special skills.

Figure3: Belbin's Team Roles

Explaining further by Ben(2002) that knowing the kind of the team role specific is fit in within a group will be a trouble of the individual worried. Each member in a team have to be more flexible to be able to attain their objectives and should be able to undertake any role as necessary and able to dispense with natural tendencies.

This finding of Ben(2002) implies that following Belbin(2007) prescription is a completely wrong way to consider groups because the team are not playing to advantages but participating in to weakness. But if team selection is necessary then the Adaptable, Impressive, and Trainable (FIT) people should be chosen. Research implies that FIT people have the ability to take the necessary tasks and do the required process as appropriate to the demand of the problem and not be the prisoner of their responsibilities. It really is thus clear that the Belbin(2007) team's assignments can be followed but flexibility must be introduced, in order to have an efficient team work.

3. 0 Conclusion

No team can get a good results with no a good beginning. Understanding the popularity of individuality one of the team brings more effective communication and helps to cater for dynamics that come up within the team. Hence, this essay concludes that effective communication can take place in a team by building the interpersonal skills between your associates.

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