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The importance of your cover letter with resume writing

Do you want to write a cover letter to impress hiring managers?This guide will help you succeed. Basically, any cover letter isan effective tool to introduce yourself in a personal andmemorable manner when applying for a job. A well-written oneshould go over data in your resume and expand all details forreaders. It takes potential employers on a guided journey of yourmajor career achievements. When getting started, plan its contentaccording to the requirements of a specific job. This guide willhelp you answer the following questions:

  • What are cover letters?
  • What should be included?
  • What to avoid in them?
  • How to submit your cover letter?

The definition of cover letters

Why to submit your cover letter with resume applications? Yourresume is created to lay out important career facts, while acover letter is designed to convey your personality. Consider itas your introduction to hiring managers, so its basic goal ismaking your memorable. Write a unique cover letter for each joband don’t use any templates or pre-written samples. Ensure thatits format matches a particular industry and company. There isn’tany official format for cover letters or their data, but makeyour document orderly in its information presentation andvisually organized. A winning cover letter should look like that:

  • Your memorable introduction;
  • Organized and specific examples of your relevant work andsolved issues;
  • A concise conclusion with a certain call to action.

A successful one must prove that you’re really qualified for thechosen job by telling potential employers personal stories thatdemonstrate your working experiences and skills.

Information to include in cover letters

Choosing the best information to include in a winning coverletter can be a challenge. To make this choice simple, followthese helpful guidelines:

  • Don’t fit your entire career;
  • Showcase how you can solve problems;
  • Use the right voice and tone;
  • Tell hiring managers your story;
  • Stay honest;
  • Write a call to action;
  • Try to be different from others.

Avoid fitting the entire career or life

Don’t fit the entire life and career into a cover letter. It mustbe a carefully selection of career stories to provide readerswith a better idea of your personality and how you will add morevalue to a company. There are several top things that must beincluded:

  • How your working experiences meet specific job requirements;
  • Why you want to work in a particular company;
  • How your skills meet job requirements.

A cover letter should give this information and leave hiringmanagers fully convinced that you’re the best candidate for ajob. To achieve this goal, use its requirements to determine theright cover letter content and follow some effective strategies.

Showcase how you solve different problems

Claiming that you’re an effective problem-solver is just ashelpful as explaining your personal preferences for food. Don’ttell hiring managers about your excellent problem-solving skills.You need to explain the basics of a specific issue and how yousolved it. For example, if you know that potential employers haveparticular problems and you can solve them, outline how you willdo that.

Choose the right tone and voice

Stick to your usual tone and choose the right voice for a givenjob. Research potential employers to make the best choice becausethere are many options based on the job you want to get. Forinstance, the tone of cover letters for legal consultingcompanies is quite likely to differ from any tech startups.

How to tell readers your story

Telling hiring managers your career stories is an effective wayto demonstrate your qualifications and provide them with a betterinsight into your working style and personality. When deciding onthe best stories to tell potential employers, check a jobdescription and its requirements. Besides, it’s quite helpful toresearch a company to get a sense for its culture. Before writingany cover letter, compare your working skills with jobrequirements. Use special diagrams to brainstorm and determinethe competencies you’ll highlight or specific experiences to beshared. After creating such diagrams and determining all details,consider overlapping subjects because they direct your coverletter content.

As an example, when applying for any marketing director position,there are different aspects included in a job description, suchas a long marketing experience, strong communication skills, andknowledge of lead generation. In this case, you need to describehow you exceeded customer expectations in the past in addition toother relevant career achievements. Demonstrate major skills andshowcase how you communicate effectively, collaborate withtrainees, and educate newcomers on client relations. Your maingoal is to prove that you meet the necessary marketing knowledgeand communication standards.

Honesty is your best policy

Being dishonest in cover letters is one of the worst things youcan do. Stating or implying that you have the skills that youdon’t really possess will quite likely to ruin a future interviewand your chance to get a good job. Try to be 100 honest whenwriting a cover letter.

Avoid sounding like other job applicants

Ensure that you don’t sound like others in a cover letter. That’sbecause hiring managers need to read multiple cover letters on aregular basis. Use effective and creative tools, such as adding abit word variation to stand out. Try to sound imaginative insteadof describing yourself as very creative. You should be inventiveand tenacious instead of innovative and determined. Such wordvariations show potential employers that you think outside thebox, unlike many other job seekers.

End cover letters with a certain call to action

End a cover letter with a good reason for hiring managers tocontact you and arrange a future interview without crossing aboundary. Make your final call to action open-ended and politewhile suggesting that you feel excited to provide moreinformation and you look forward to talk with them in the nearfuture. Always proofread and edit your cover letter for allmistakes and ask others to read through it for the same reason.

Effective methods to make cover letters unique

When deciding how to make a cover letter unique, consider thefollowing statements:

  • Show potential employers who you really are;
  • Include the skills and experiences related to a job directly.

Although these statements sound opposing, they are important forwriting a winning cover letter. It should be highly relevant, butthe way you prove all working qualifications has to showcase yourpersonality. How to do that? Use these helpful strategies:

  • Telling readers your compelling story;
  • Addressing them by name;
  • Using a unique visual format.

Telling hiring managers your compelling story

All people like good stories, and hiring managers aren’texceptions. Tell them your compelling career stories to make acover letter memorable and unique. Ensure that they demonstrateyour proficiency with the tools, skills, and concepts required bya particular job. Why do you choose a specific company? Forexample, you can be attracted by its workplace culture orbusiness philosophy.

Addressing potential employers by name

Most job applicants use standard phrases and words whenaddressing hiring managers and potential employers, but theproblem is that they usually don’t get hired. To make a powerfulimpression, find out who you need to address in cover letters.Make some phone calls or do your research to find the rightnames.

Using a unique visual format for cover letters

Unique visual formats can help your cover letter stand out fromother job applications. Choose the most appropriate one for aparticular company and your industry to increase a chance to gethired.

What to avoid in cover letters

As you already know, hiring managers scan many resumes and coverletters. That’s why you need to avoid the following mistakes:

  • Including overused phrases;
  • Writing down irrelevant information.

Why avoid overused phrases

It’s no secret that average cover letters tend to be extremelygeneric. Another common problem is that they usually containoverused phrases and expressions that ruin a chance to get hired.Stay away from the phrases that annoy hiring managers becausethey’re tired or reading clichés. All potential employers keeplooking for something refreshing and new, so include that in yourcover letter.

Never write down any irrelevant data

Do your best to avoid any irrelevant details in cover lettersbecause they will only bore and confuse hiring managers, thuscausing them to miss major achievements and other importantpoints.

How your cover letter should be submitted

The more time you spend on rewriting and editing cover letters,the longer you prolong a possibility for others to get hiringmanagers’ attention and impress them. It’s necessary to submitthis document as soon as you’re sure that it:

  • Is free from any possible mistakes;
  • Catches hiring managers’ interest from the very beginning andkeeps it throughout;
  • Is written in the wat that balances your personality andprofessionalism;
  • Tells interesting career stories filled with the examplesthat meet job requirements while making you stand out as aperfect candidate;
  • Uses job information and requirements as a content guide.

Follow the necessary submission instructions and rules. It’s easyto find them in a given job description. When submitting coverletters through any site with fillable fields, avoid any possiblecontent and formatting errors.

Useful cover letter guidelines

To improve the content of cover letters before submitting, followthese helpful guidelines and improve your chance to get hired:

  • Target your central message;
  • Highlight all major career accomplishments with differentmeasurable results;
  • Show everything you have to offer;
  • Use only standard business protocols;
  • Send cover letters to specific hiring managers or potentialemployers.

Highlighting accomplishments and targeting your message

The cover letter that succeeds to show how your workingexperiences and skills are related to a given job is morepowerful than generic and all-purpose types. Show how yourqualifications and credentials match specific job requirementsand incorporate the data that reflects your knowledge of thechosen industry and company. A cover letter is a great place toeditorialize about major accomplishments listed in a resume.

Showing everything you can offer

Demonstrate how your working expertise, skills, andaccomplishments can benefit potential employers. Use this chanceto make yourself more attractive to them by proving that you haveeverything they need. Write this important document concisely andclearly while checking it for grammar and spelling.

Recruiters often disqualify good job applicants only becausetheir cover letters are written badly. Finally, identify peoplewho make final hiring decisions and address them.

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