We accept

Staff drive in Indian banks


Organizations survive, increase and make gains by offering products and/or services to the people or other businesses. Ever changing monetary environment and globalization have compelled the organizations to regularly revise with the changing demands of the consumers. The changing mother nature of this environment and competitive industry has pressured Indian banking institutions to constantly provide quality services to its clients. The performance of the finance institutions largely will depend on the grade of service just as how well they sell their financial deals or provide services. It could only be achieved if the banks have trained, skilled experienced, professional, enthusiastic and highly stimulated employees.

Organizations such as finance institutions need to inspire employees for the easy reason of survival and expansion. Businesses need to earn revenue and they can only just achieve that if the employees are prepared to work effectively. Bank industry has always been in search of highly motivated staff especially in the swiftly changing working conditions because employees work more productively and assist lenders thrive and remain competitive in the fiercely competitive environment.

One significant question that research will answer is how the loan company management can inspire employees and what profit it can get from the determined staff. It is the responsibility of the management how it provides out bank operations, how it is aware of employees' needs and what factors or conditions motivates them more in the framework of their jobs. Employee motivation is probably the most complex of the many management functions partly because what motivates employees, changes constantly. The past decade roughly has seen a great deal of improvement in banking methods, functions and procedures especially in the technology side. Banking companies have made important updates and developed the financial packages and services consequently. But still many Indian finance institutions need to understand "what good is a full menu of financial products and services if the bank can't sell them?" And they can only do that if employees work effectively. By motivating standard bank staff, the finance institutions can meet customers' changing needs.

In this research proposal, the researcher has overviewed the whole dissertation structure he has at heart. Aims and objectives are laid combined with the research question. The next proposal just highlights the actual researcher is likely to do. This may be modified with the time after considering supervisor's responses and ideas.

Research Relevance/Problem Identification

In spite of the value of the topic, most of the study on motivation of employess in Indian bankers is theoretical. There's been little attention given on the research how to motivate standard bank employees and what are the effects of different types of motivation. It is also hard to assemble data or research regarding motivation or any other subject matter for banking companies in Delhi region. Even though numerous organisations such as banking companies motivate staff to work effectively little has been directed to inspire employees in the need for a much better overall lender performance and efficiency. Performance centered banking sector and constantly changing environment of banking industry are affecting the ways the bankers operate and this leads to the fact that finance institutions require employees with a higher degree of skill that is attained by continuous on the job development and other method of training. It is imperative to assume that an employee is capable of doing well without the proper training and inspiration. Running a business management studies, motivating the employees as a subject is increasingly affecting the management collection and has one of many topics. This in the framework of banks is a lot related and they need to take up determination and training need of the employees as female essential in their businesses.

Research Question

How employee motivation and motivational factors can affect performance of Indian banking companies?

For this purpose, the researcher has narrowed the research down to 2 banking institutions, ICICI and HDFC standard bank (both main branches) in Delhi region.

Research Aim

To study the importance of drive and effects of motivational factors on the employees performance in HDFC Bank or investment company and ICICI Bank or investment company, Delhi, India.


To obtain and critically review the available literature on determination and related issues.

To assess the bank employees needs and study the motivating factors?

To determine the extent drive affects performance of a worker, his development and performance, by interviewing management and questioning employees.

To perform a comparative evaluation of HDFC Lender and ICICI Loan company based on the studies.

To critically verify and review the results and conclude with recommendations to the management.

Literature Review

Motivation stands among the most interesting issues in the social-science studies. Relating to Armstrong (2010), a number of academic research workers have made sizeable efforts developing a get good at theory of desire, trying to include various characteristics to the idea. Scholars from HRM background normally try to link secondary ideas and describe work motivation as a unifying theme. Armstrong (2010) has well established the linkage between performance, job satisfaction and work motivation. Many academics such as Mullins (2007) and Dickinson (2009) have examined and described the inspiration basis; though overlooking understanding of specific differences. Relating to Gillen's (2006) work mindset, analysts have long attemptedto understand the factors that effect motivation. These ideas propel the modern day organizations to attain better organizational results through motivating their employees. Motivation is considered the driving push behind employees' activities (Ellis, 2005). Milne in 2007 argues that the pressure that derives individuals to accomplish personal and professional targets is drive.

What a loan company wants to accomplish from the desire its providing to its employees has to be decided by the bank. Researcher such as Latham (2007), declare that the bank's targets must be reasonable and attainable for both bank and its own personnel. Milne (2007) argues that lender needs to create a good tactical plan in order to the aims. Decker (2009) shows that the bank should examine its training and inspiration needs before implementing any plan. He adds on that the lenders must get there employees to become involved enthusiastically in their jobs. Banks desire employees for better end result, success of the bank or even survival. Levesque (2007) debates that banking institutions need motivated employees in swiftly changing bank's environment and functions. He believes that a bank needs to motivate employees to generate revenue and also to operate effectively. Staff who are determined tend to be productive and they bring positive energy at work. After the understanding of needs and ways for motivating the employees the finance institutions chalk out a technique for implementing determination plan (Larson, 2009).

Manolopoulos (2008) argued standard bank management should comprehend motivation patterns of people they employ if it would like to introduce an efficient system of bank. Latham (2007) has witnessed the factors that donate to employees' action. Armstrong (2010) advises that in order to look for the behavior of employees, the bank has to study their prospects and asses the reasonability of these expectations. Employees will bottom part their expectations based on nature of the task they are to perform and the positions they might carry. Some work for their living and some work with the love of what they do. Portion of workforce has differing mindsets for which they be employed by. But, the work they do gives them something they need. This directly relates to the motivational level of each employee (Grimshawand Miozzo, 2009). In order to create positive employee motivation bankers need to treat their employees as though they matter. In these tough economic times, managers should determine ways to maximize their resources (Latham, 2007). They need to ensure that their employees are provided with what they require for the best output. It is not a pay increase, the key is motivation.

Most of the studies matching to Manolopoulos (2008) deal with job satisfaction and motivation have centered on factors like pay and mentoring. Only few take into account the differences between each individual. Deckers (2009) found that people with similar job explanations and responsibilities tend to hold various perceptions. This underlines the value of taking into account the differences in personalities of personnel which have an effect on the frame of mind and behaviour towards job. Larson (2007) thought that intrinsic factors such as acknowledgement need, understanding and rewards could work strongly in case there is extroverts with outgoing disposition. Podmoroff (2005) seen employees as a backbone and livelihood of an organization. Their feelings and results achieved from that work directly influence bank's performance and eventually its stability. A stable bank ultimately performs (Lauby, 2005).

7. Research Methodology

Numerous data collection techniques will be employed. Methods which can be cheap and fast will be utilised due to financial and time constrains (Saunders et al. 2009). Only data that is relevant will be used to minimise the irrelevant data. Two main options specifically Internal (lenders' information will be mentioned and analysed) and external which consist of newspapers, magazines, journals, studies and websites (Bryman and Bell, 2007). The researcher will apply the deductive methodology of reasoning according to the need of cultural research and since it directs a structured research. This approach will help in collecting data defining problem and other issues. Research methodology will include both primary and extra methodologies (Kothari, 2008). Main data will be gathered via a purposeful approach. Lender motivation being a unique matter, the books and data is limited; although the study material along with the major data will be good enough for the structure of the literature (Kumar, 2005). Catalogs and articles highly relevant to the motivational ideas and ideas will form the backbone of the framework. Major data will includes questionnaire survey and management interviews, and for secondary research data on the internet, literature, and latest articles will be researched. Both most important and extra data includes "Qualitative" and "Quantitative" information. Results will be based on the data that will be collected from both forms. Organised questionnaires for which the answers are predetermined will be used for collecting quantitative data. Measurements will be objective and will be valid statistically. On the contrary qualitative data is subjective and will be predicated on the interviews with the management. Numerical values will be designated for finish of data that will be coded for quantitative purposes.

Interviews will be presented with the management as it is thought that it's a suitable way to draw out from the management's experience (Saunders et al. 2009). The management is likely to be co-operative through the interviews and also expected to help out with the collection of primary data. Original interviews will be completed the on cell phone (Bryman and Bell, 2007)The researcher will utilize the latest information and communication technology (ICT) such as using video-conferencing for in depth interviews from the professionals through the research process. Informal way for the interviews will be selected for the collection of data (Ghauri, 2010). For quantitative data questionnaires will be utilized as it is helpful to analyse scholarly data. It really is likely to be cheap and the lender employees are well alert to it. Closed-ended questions will be used with predetermined answers, for the employees to just choose the most favourable option. This can help in gathering the info easily and processing percentages. Questions made will be aimed to collect data only that is relevant. The researcher will scan the research results for dependability and validity and can adapt suitable processes for collecting and making information (Ghauri, 2010). Internet would be the preferred setting of communication because it makes collecting the data easy and fast. Latest ICT applications and tools will be utilised to liaise with the bankers' management. The researcher will process the data and attract graphs using Microsoft Excel spread-sheet. 'Microsoft Term - 2010' will be utilized as a design tool due to its capability to sync with variety of visual alternatives and other helpful options.


Due to natural limits of time and money, information can't be collected from all the available resources, therefore, three out of four managers (including branch administrator) of HDFC Loan provider and everything three professionals of ICICI Bankers will be requested for interviews (Saunders et al. 2009). If time permits, the researcher will go for general consensus of employees in both loan provider; often 50 employees of each standard bank will be determined arbitrarily (Saunders et al. 2009).


Due to the financial constraints, almost all of the interviews will be achieved through the telephones; pilot questionnaires will be filled through electric mails. Self representation at the bank is not always feasible due to money and time constraint. Some books, journals, mags and articles should be overlooked using Bell's checklist parameter (Bryman and Bell). Another limitation is unavailability of genuine, reliable and professional books on drive of employees in Indian Banking companies in Delhi region. The researcher will have to search from nothing as there is absolutely no such help available.

Theoretical Framework

This research functions the purpose to see and research the worker motivation research of the lenders staff in HDFC Standard bank and ICICI Loan provider, for analysing the satisfaction levels and the have an impact on they could have on daily operations. Another purpose of this research work includes examining the motivational requirements of the staff and appraise if they're satisfied with the current job account. This dissertation focuses on the how do the motivational factor result the performance of the bank's employees. The researcher also centered to understand the relationship between the loan company performance and motivation, examining empirically existing theoretical frameworks' features. This work will also assess and discuss the means for motivation of employees in the banking atmosphere and ramifications of critical factors on inspiration. The researcher has prepared to consider specific explanations on types of motivation techniques and methods, role of the management, and employees' requirements may also be considered. The final sub-section of the literature will concentrate on the necessity for employee appraisal and evaluation. After an research of the effect of motivation on the employees it will be linked to a bank's performance. A question on issues related to motivations, arguments and counter quarrels by scholars may also be provided. This purpose of this research is to give attention to the motivational factors and its results on the employees of lenders. A comparison on the research completed on the lenders and the literature will be carried out and at the end a conclusion predicated on the consequences of motivating employees of the banking institutions will be produced.


Banks can raise the performance by staff desire and their training and development. A rise in the efficiency of the employees can be achieved by producing and motivating the personnel appropriately. Banks usually take up techniques that were effective before and now are limited but cannot exist in the current scenario. The lenders tend to dismiss tailored options for the drive of the staff according to the individual culture and bank environment. For a much better overall performance of the lender it will have to present and use new techniques can motivate the staff.

Usefulness of the study (Suitability)

The focus of the dissertation will be to find out the relevant factors to motivation, its importance in motivating the employee to outperform and exactly how is this related to the overall effectiveness of the businesses. The research can be a handful to branches HDFC Bank and ICIC Bank researched. Additionally this work can be used by other banking companies as a standard for motivating their employees and evolving a culture that could utilise the benefits that will experience off from motivating the employees. Further, it could be used for just about any research studies completed by others.

Summary of the Research

Introduction of the literature is the section one of the dissertation where in fact the whole research will be summarised. Target and goals will be overviewed together with research Gap questions. The researcher will make clear the explanation and hypothesis of the research along with the known reasons for selecting this issue and how, why and where the research would be taken, will all be examined and analysed.

Literature review varieties the second section of the dissertation where all the drive related issues regarding Indian Lenders will be discussed. The researcher will analyze the employees' motivational requirements and examine whether the standard bank management can fulfil their requirements of motivating employees and training them with appropriate skills. In literature review, the researcher will analyze the effects of motivational factors on performance of both bank or investment company and its employees. Views of several creators will be taken under consideration during critical evaluation of this section. The researcher will present a controversy and quarrels on inspiration related issues. This section will specifically analyze drive of employees in bankers specifically focusing on motivational factors and its effects.

Research technique is the third section of the dissertation where all the available methods will be assessed and evaluated. The researcher provides a depth of research methods, techniques, solutions and tools and will justify why those are chosen and provide explanations why some are rejected. The great things about using chosen methods will be explained along with limits and constraints of the research. Information regarding sampling method and data evaluation tools will also be discussed.

Findings and data evaluation section is the fourth portion of the research project. All the primary data studies will be provided in graphical format. Results from interviews and questionnaires will be critically mentioned in detail. The researcher provides an evaluation between both Banking institutions.

In chapter five, the researcher will summarise the dissertation, provide advice and conclude the study by presenting proofs and evidences.

More than 7 000 students trust us to do their work
90% of customers place more than 5 orders with us
Special price $5 /page
Check the price
for your assignment