Cover letters are far more important than many people think. Some people will say that resume is enough to make a decision about taking or not some person on a job position. However, this is not true. Cover letter is a perfect place to show your passion for a job and describe why are you a perfect candidate for a specific job position. Here are some main advices that you can use to write an effective cover letter:
What you can do to stand out from the crowd of applicants is to propose something useful form the company. For example, this can be the specific way of improving workflow or a way to increase sales. However, don’t open all of your “know how” before you get the job – just the part of it. Emphasize the specific interest precisely to the company - the employer does not need to know that you are sending out dozens of resumes with similar letters to other companies which may be his competitors. Show that you are a real person who has personal qualities valuable in the team, or you can say that you loved the products of the company even before the job posting was opened. Go with the SMARTprinciple, which has 5 components. Be Specific – don’t use common expressions and phrases about anything. Better write less text but sensible. Be measurable - do not forget about the power of numbers. For example, "At the previous job, I increased my sales" is not the best example, while "Sales and profit at my previous job were increased by 25%" is perfect. Use the Attainableprinciple - promise only what you can do. If you promise too much, the employer will decide that you are a liar at the stage of reading. Even if he takes you, he will soon fire you for not fulfilling your promises. Be relevant - all information in the cover letter must be important and relevant to the employer. He should not jump over uninteresting paragraphs. If you put forward any suggestions in your letter, then indicate the time frame for which you will achieve the result – be Time-Bound.
The cover letter for resume example includes such parts as:
You should understand that all the parts except the part where you describe your motivation, are the clichés created by successful candidates for many years of practice. They are standard, obvious and are the part of the etiquette when communicating through cover letters. Each part of the letter should not exceed one or two sentences and should be written strictly from the new paragraph with indent.
There are several common mistakes that can ruin your cover letter and fail the effect of it. Here are the things that you should avoid:
Avoid general greetings. Try to ensure that anyone who reads your cover letter understands that you have carefully studied the information about the company. First, refer to the person who will think about your candidacy without using creepy construction like "Dear HR-employee". On many sites with the specific information about the company (as, for example, onLinkedIn), it is indicated who posted the vacancy, so it is not difficult to find the contacts of the recruiter.
You should not also use narrowly specialized jargon. People who review responses may not always be familiar with such specific terms. The good idea is to ask friends from various business sectors to find out what might embarrass the potential employer.
Remember that the cover letter should be 10 seconds long. That means that your interviewer should be able to go through it in 10seconds. Unfortunately, many people often include absolutely all projects and experiences in their cover letter. It is totally not right. Such letters show a total misunderstanding of the job position and role in the company. Try to write a small but informative and useful cover letter with only qualitative information. Think about your qualities and experience that can be useful for the specific job position and use it to write a perfect cover paper.
The style of your cover paper should always correspond to the corporate culture of the company where the specific job position is. If you don’t know the exact qualities of the specific corporate culture, you should always use the business style, because it is the most universal. For most engineering, medical, banking, consulting and other employers, the business style is what they use in their communications. It is perfect for ninety-five percent of vacancies posted on the Internet. Business style is characterized by the easiest and informative form of the letter: a simple structure and terminology, the absence of complex sentences. If the remaining five percent is your case –you should allow more free and emotional treatment. Here are the groups of companies that don’t need a business style:
Basically, there are for types of the letters that are connected to the cover letter, such as the Letter of gratitude, the Letter of rejection, the Letter of Confirmation, and an inquiry. In the letter of gratitude, people thank the employer for the time he has given at the interview. Letter of rejection is useful when you get the other job, but what to be in touch with the HR manager.Here you politely inform the employer that you are giving up the proposed position. The Letter of Confirmation is the opposite –here you inform the employer that you are ready to occupy your proposed position. Finally, an inquiry’s purpose is to ask the employer for a list of vacancies that are open in the specific company.