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Introduction TOWARDS THE Shoprites Micro Environment

Shoprite's objective is to ensure that they sell their products to their consumers at the cheapest price that they are able to and they desire to be in a destination that the consumers are able to reach. They acquire their products from Southern African and international manufacturers and by this being done, they have to then order or buy their products in volume. Shoprite works together with distribution centers that are complex as it pertains with their equipment which then focuses on the goods that they sell in the stores that are in the continent of Africa.

'The guiding quest of the Shoprite Group of Companies is to be the consumers' preferred shopping destination, by retailing food and non-food products at the lowest prices from quickly located outlets in an environment that is conducive to shopping.

The Group realises its low-price plan by consistently finding ways to reduce costs in the resource chain. Shoprite buys in mass from both local and overseas manufacturers, it cuts out the middle-man by purchasing straight from suppliers; and it works 17 technologically advanced distribution centers that central delivery of grocery products, non-food and fresh produce to stores around Africa occurs in an inexpensive way. '

Organisational Framework:

With regard to their company composition, Shoprite has many directors and they're involved with many different facets of the business. They are as follows:


Deputy Controlling Director

Division Manager

General Supervisor: Marketing & Product Development

General Supervisor: Furniture Division

General Administrator: Retail Investments

General Supervisor: Hungry Lion

General Administrator: Group Finances

Chief Working Officer

Vice-chairman of Pepkor

Non-executive director audit and risk committee

Alternate director

CEO: the principle Executive Official is the person that is in charge of the business overall, in this situation, the CEO manages all the Shoprite's throughout the country. They need to ensure that the business enterprise is running smoothly, and they have power total the employees. They make the ultimate decisions.

Deputy Managing Director: this person falls right under the CEO, and they take fee if the CEO is not available. They do not have the maximum amount of ability as the CEO, nonetheless they have to ensure that everything is under control plus they have to make sure that all petty issues are dealt with before they reach the CEO.

Division Administrator: this person is in charge of taking managing all the split divisions within Shoprite. They have to ensure that different divisions are in order and that there surely is little or nothing that is operating as an hindrance in these divisions.

General Supervisor: Marketing & Product Development: this person is to regulate all the Shoprite's throughout the country, and control the working of the Marketing and Production Development. They also have to ensure that the marketing and production is in order and that there is nothing wrong with either.

General Director: Furniture Section: this person is to decide the sort of furniture that has been distributed to the different Shoprite's. There is also to ensure that the furniture is of good quality and that it is allocated at the right time.

General Supervisor: Retail Opportunities: this person is in charge of the of all the retail investment throughout the country throughout all the Shoprite's. They have to ensure that the retail investment is under control and that there surely is nothing that is clearly a hindrance.

General Manager: Hungry Lion: this person is in control of all the Hungry Lion's throughout the united states, as Hungry Lion is a smaller business that belongs to Shoprite. This person also offers to ensure that everything within each Hungry Lion should go well and that the Hungry Lion's throughout the country are in the same level and they are doing things just as.

General Supervisor: Group Budget: this person needed to ensure that the budget within the business enterprise are all balanced and that they as a business are making a profit rather than a reduction. This person also has to ensure that they as a business have enough money to carry through using their Corporate Social Duties.

Chief Operating Official: this person is in charge of all different Shoprite's, and how they operate.

Non-Executive Director Audit and Risk Committee: the potential risks in which they take as an enterprise should have a committee that will help to create solutions. They also have to review all the is performed by the business and ensure that all the Shoprite's are operating at the same level and that they are all doing a similar thing in terms of working.

Alternate Director: is the person that is in charge of the various areas in Shoprite, and they have to ensure that different directors within the Shoprite's. (on a smaller scale). There is also to ensure that the various areas have a director.


Deputy Taking care of Director

Division Manager

GM: Marketing and Product Development

GM: Retail Investments

GM: Furniture Division

GM: Hungry Lion

GM: Group Finances

Chief Functioning Officer

Vice- Chairman of Pepkor

Non-executive audit and risk committee

Alternate Director

Corporate Community Responsibility and Sustainability:

When it comes to their Corporate Public Duties, Shoprite's main focus is women, children and older people of the united states. They as an organization get excited about six corporate public responsibilities, and they're:

Mobile Soup Kitchens (this is when they feed the indegent people of the united states directly)

Cuppa for CANSA (that's where they sponsor and support all those that are battling with cancer)

Projects aimed at Children (this is a job where they support children plus they try to improve their lives)

Shoprite Community Work (here, they concentrate on areas that need a lot of attention, however, since they are not able to supply them with this attention, they then contribute money to a specific area)

Play Pumps (in this section, they ensure that villages have operating water)

Strokes for Genius (here they concentrate on those that get excited about fine arts plus they find means to support them in this CSI as well).

Shoprite does not have set Corporate Public Responsibilities; they get excited about many different responsibilities and that could be viewed as a confident and moral factor, in the sense that they would like to do just as much as they can in terms of helping the community and helping the country in conditions of its development. This, however, may be looked at (by critics) as a poor factor as they might not be focusing on one collection responsibility however they would be focusing on many different styles which might then make the other feel neglected, in the sense that they are not getting the proper attention. However, Commercial Social Responsibilities are not responsibilities that each and every business has to be involved in, it's the duty of the government, and for some companies to attempt Corporate Social Responsibilities is simply there for them to do what they feel is right. (Some businesses only undertake Commercial Social Obligations for the image of the business enterprise. )

When it involves sustaining the Corporate Community Responsibility, they as Shoprite won't continue with a CSR that is expensive for the community or the surroundings. When having said this, one realised that they (Shoprite) intended that they might not continue with an expensive Corporate Social Responsibility, they designed that if the CSR is too costly for the people of the community to maintain, then they will have to find a different one. When it comes to sustaining their CSR, they would like to ensure they are able to preserve it for all your decades to come.

Socio-Economic Issues and Strategies:

In 1996 Shoprite founded the Women of the Year awards. These honours were founded to commemorate women for the task that they done in that particular time. The awards end in an awards ceremony that is very attractive and the ladies are treated perfectly at this honours service. Speeches are provided and the women that are nominated then stand plus they then award the winners.

The women are nominated for these prizes and this shows the humility they have, as they don't see what they do as being in a position to change the united states, and being a tiny manner in which they change the world. There are different categories in which these women are chosen and they are as follows:

Health Care-Givers


Corner Shop to Big Business Makers

Good Neighbours

Youth Movers

Another signal of the humility of the women is that they succeed R100 000 plus they then contribute this money to a program or organisation of the choice. However, people feel as though excess amount is being allocated to the award ceremony, and they therefore feel as though the money should be allocated to their Corporate Cultural Responsibilities rather than the award ceremony. There's not been an alternative solution to the prize ceremony and for that reason they are discovering different ideas concerning how they'll commemorate these women, which means award ceremony is still the only way they can commemorate them.


The Group's Code of Ethics commits it to the best requirements of integrity, do and ethics in its dealings with all gatherings worried, including its directors, managers, employees, customers, suppliers, competition, traders, shareholders and the public in general. The directors and staff are anticipated to fulfil their ethical obligations in that manner that the business is run totally according to fair commercial competitive practice. A notification of the "closed period" regarding trading in the securities of the Group is circulated to all directors and mature executive professionals of the Group and its own subsidiaries in June and December every year. Sealed periods are the following:


Interim results

Year-end results

Trading in securities

25 Dec until income announcement on SENS

25 June until revenue announcement on SENS

Discussions with analysts

1 December until earnings announcement on SENS

1 June until income announcement on SENS

All dealings in Shoprite Holdings Ltd shares by both Company and subsidiary company directors are reported on the JSE Reports Service (SENS) within 48 hours of the trade having been made. All such trades must be pre-approved by an authorised director of the possessing company.

(http://www. shopriteholdings. co. za/pages/1019812640/corporate-responsibility/corporate-governance/business-ethics. asp)


http://www. shopriteholdings. co. za/pages/1019812640/corporate-responsibility/sustainability/csi. asp (this website contained information on the different corporate and business social responsibilities that Shoprite is involved in and the way in which they preserve these corporate social responsibilities. )-18 April 2006

http://www. shopriteholdings. co. za/pages/1019812640/corporate-responsibility/community-involvement/Cuppa-for-Cansa. asp (one of the organization social responsibilities where Shoprite is involved in is Cuppa for Cansa, and this website provides home elevators the engagement of Shoprite in the duty)-12 May 2010

http://www. womanoftheyear. co. za/( Women of the entire year Awards is one of Shoprite's main focus, and the next two websites contain information on the honors as well as Shoprite's participation, mainly the second website, as well as the history of the honors. )-3 May 2010

http://www. womanoftheyear. co. za/pages/79568134/2010/About/History. asp

http://www. shopriteholdings. co. za/pages/1019812640/corporate-responsibility/community- (involvement/Mobile-Soup-Kitchens. asp (this website contains home elevators the Mobile Soup Kitchen and Shoprite's participation there. )30 April 2010

http://www. strokesofgenius. co. za/ (another two websites contain home elevators Strokes of Genius which is another one of Shoprite's CSR's and these websites contain home elevators themselves as well as Shoprite's contribution. ) -29 Apr 2010

http://www. strokesofgenius. co. za/pages/449909228/v2/About-Us. asp

http://www. shopriteholdings. co. za/pages/1019812640/investor-relations/Annual-Report. asp (this gross annual report gives home elevators Shoprite's organisation structure and the users as well as their participation and the functions of the jobs and responsibilities. )-21 April 2010

http://www. shopriteholdings. co. za/pages/1019812640/corporate-responsibility/corporate-governance/business-ethics. asp (this site is where one received the code of ethics)

(http://www. shopriteholdings. co. za/pages/1019812640/customer-care/Customer-Care. asp) (this site is where on received the perspective and objective of Shoprite)- 16 Apr 2010


Choice of Company:

The reason as to why I decided Spur among the companies to research is basically because it is a reliable company and people do not often know or stress in what it is that happens in the company. (They do not worry themselves using what happens within the business enterprise). Another reason as to why I decided to go with Spur is basically because I experienced that it might be interesting to analyze two respected and popular companies and to see which of both really runs well, in the sense that they live up to their mission statement, their code of ethics and the rest of the pieces that are in between. Comparing the two companies would be very interesting, and as stated earlier, people may disregard companies that they should not disregard, as they don't know whether these specific companies both treat their customers in the same manner or you can treat their customers better than the other. Therefore, the reason why given will be the reasons as to why i thought we would research Spur against Shoprite.

Introduction Spur's Micro Environment:

Spur's vision is usually to be the best business there is certainly in the same industry as theirs. (to be the best family restaurant). Their quest is to be specialized in both their workers and their customers and provide food that is up to standard, all the time.

'Our vision is usually to be the best family sit-down restaurant in the market segments where we trade.

Our mission is to be dedicated all the time to your customers and employees - to provide a "taste forever" for our customers and be a "great place to work" for our employees. '

The strategy in which they'll then have to undertake in order to put all this into practice and also to ensure that they are all working towards same goal is really as follows:

'We intend to continue our restaurant enlargement across Spur Steak Ranches, Panarottis Pizza Pasta and John Dory's Seafood & Grill in South Africa, while growing our international procedures on a continual basis once we go into some new and unchartered markets.

We regularly face the question concerning whether the Spur brand and its restaurant base have reached saturation point in the neighborhood market. Our response can be an unequivocal "no". Along with the growth in the size of our market and possible client bottom, new opportunities come up as the populace demographics of the country shift. An outlying area, where a restaurant may well not have been feasible before, could grow to support the opening of an Spur. That is especially relevant in peri-urban areas. The opening of shopping malls and entertainment spots always create range for new retailers, while restaurant relocations and refurbishments also provide an opportunity to increase customer amounts.

We are constantly reinventing ourselves, innovating and adapting to changing customer needs and goals. We see extended opportunity for strong development well in to the future'.

(http://www. spurcorporation. co. za/about_overview. aspx)

Organisational Structure:

When it comes to the organisational structure, Spur's structure is really as follows (these folks are to be able of their importance):

Executive Chairman

Executive Director

Deputy Director

Managing Director

Financial Director

Non-Executive Director

Independent Non-Executive Director

The Exec Chairman is a person who means that oversees exactly what is happening available and they have to ensure that nothing at all gets made a decision without their knowledge. (all ideas and decisions need to be handed down by them, plus they have the final say). He's also just under the founder of Spur.

The Executive Director is another name for a CEO, and this person's job is to lift up the weight of the workload off the shoulders of the Executive Chairman, therefore they seem to do a lot more work than the other folks of the business enterprise. They have to ensure that everything within the business enterprise runs efficiently and that there are no hindrances.

The Deputy Director is under the Executive Director and they have to work with their Professional as they both make decisions and come up with ideas together, as they need to relieve each other's work insert.

The Managing Director is the one which works in a particular Spur and operates the Spur. They have to ensure that the clients are happy and that the waiters and waitresses are dealing with the clients well and they are acting in an ethical manner I anything that they actually.

The Financial Director's job is to ensure that the amount of money that comes into the business is a earnings rather than a loss. (these folks care for all the finances of the business enterprise concerning ensure that they as a company prosper). The Financial Director's job is also to keep keep track of and record of all finances of the various Spur's around the country, and they are also responsible for the financial professionals of the various Spur's.

The Non-Executive Director is a member if the control of Spur and they are a representative on behalf of the clients, however, they have to listen to everything that the clients say about the business enterprise plus they can therefore give reviews to the other people in the managerial positions on what the clients think of the business.

The Independent Non-Executive Director is a person that takes care of the stock market of the business. They have to give feedback with their fellow colleagues on what is going on in the country's JSE.

Executive Chairman

Executive Director

Non-Executive Director

Independent Non-Executive Director

Financial Director

Managing Director

Deputy Director

Corporate Social Responsibility:

Let's Play was founded by SuperSport, and it was made so that they could give attention to children and their needs. Spur then demonstrated their support by becoming involved the CSR, they signed up with about a 12 months and a half ago. This CSR is focused on children and supporting them in regards to to physical education as it is said that 20% of children in the united states are overweight. Another function of the CSR is to supply the kids as generally they aren't getting the necessary foods as well as diet. Additionally it is focused on keeping the children fit and ensure that they are active as to not put their lives into jeopardy for the future.

Code of ethics

Spur Company has followed a code of ethics which requires employees to maintain the best moral and ethical standards

in their connections with stakeholders. The concepts contained in the code are integrity; integrity and good trust; impartiality;

transparency and openness; and accountability and responsibility.

The mother board is satisfied that no material breaches of ethical behaviour occurred during the season and confirms that the group

continues to adhere to the highest standards of business tactics.

(http://www. spurcorporation. co. za/assets/dyn_pdf/AnnualReport2006. pdf)

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