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Analysing the East Asian Pop Culture Multimedia Essay

According to the acknowledgements section of the e book, this reserve was the result of a workshop that was structured by the University of Singapore. The publication has 13 Asia area expert-contributors who researched and provided the cultural affects of South Korean popular culture in East Asia in 2008. This reserve, which is readable, is very important for my research since it analyzes the impact of the Korean Wave in various countries of East Asia and incorporates the next relevant topics: modernity, identity, cultural companies, re-imagining, nationalism, trans-nationalism, framework of recognition, globalization, popular capital culture and personality, tourism and ethnical capital. Most of all, for my research, it has audience studies on Korean episode, which is good for my research in getting data as to the behavior and design of the audience of Korean theatre in Asia.

Weaver, John A. Popular Culture New York: Peter Lang, 2009

This is an extremely recent general e book written by Teacher John A. Weaver who is teacher of Curriculum Studies at Georgia Southern College or university. The book doesn't directly talk about the specific theme of my research; nevertheless, it does address the idea of popular culture, customs of popular social studies, the Frankfurt custom, Birmingham School of Thought, fan culture, localizing electricity and etc. which are of help in my research for the general knowledge of pop culture. Since for any concept to materialize and become accepted, first, theory must be produced, therefore, I want to understand the theoretical idea of power, individuality, gender, and the media. Most of all, though, I want to understand the power behind the press. It also has a good section for even more recommended readings and fairly comprehensive glossary in the framework of social studies.

The Korea Herald Korean Influx Korea: Jimoondang, 2008

This book is a series entitled Information into Korea Series Vol. 5 and is also edited by the Korea Herald. The book has 17 contributors whose expertises vary from journalists, a housewife, and an ambassador to school professors. This booklet is very helpful for my research because the many articles that are written by the aforementioned deal with the Korean Wave and its popularity and recognition within different countries inside Asia and over and above (as far away places as Poland, Spain, Argentina, Iran, Australia, Egypt etc). In taking a look at the effects of the Korean Wave in different countries outside Asia will

indentify answers to my research's main questions as to how, and why (and who is behind) Korean Tv set crisis (including my research focus of Dae Jang Geum) attracts the viewers of different countries with different background, tradition, religious beliefs and culture.

The Country wide Academy of the Korean Language An Illustrated Guide to Korean Culture: 233 traditional key words Seoul: Hakgojae, 2002

This illustrated book was created as an intro to non-Koreans in detailing Korean culture. The TV series Dae Jang Geum is a historical dilemma loosely predicated on an event that happened through the reign of Ruler Jungjong (Jaeson Dynasty: 16th Hundred years). The series has lots of scenes of cooking, party, music, and script predicated on "authentic" Korean tradition and etc. There are plenty of cultural personal references in the series which are not clear for non-Korean followers. Therefore, this e book is useful to my research in clarifying a few of the cultural backdrop, symbolism, traditional relevance, traditional words, rituals and etc. that are shown in the historical TV drama series, Dae Jang Geum. The book has tons of illustrated vibrant, long information of food, clothing, traditional properties, traditional refreshments, leisure activities video games and more.

McPhail, Thomas L. Global Communication: Theories Stakeholders, and Trends Singapore: Wiley-Blackwell, 2010

This book as the title suggests is a reserve that addresses global communication and explores the various players (such as CNN, Fox, Al Jazerra, MSNBC, etc. ) in world multimedia today. Even though the book addresses the complete world, it has a section that is relevance to my research which handles Asia on the whole and Korea specifically. Most of all, first, the publication is really as recent as possible get (2010), second, the section in Korea provides statistics on ethnical products, exports of sound visible products and others. In addition, it has figures on the importers of Korean products by product catagories. Therefore, this book is very helpful for my research because I am able to get data in the context of Korean popular cultural export to Asia in particular.

Kim, Youna Women, Television and EVERYDAY LIVING in Korea: Journeys of expectation New York: Routledge, 2005

The publication is compiled by a lecturer in Mass media and Communication at London University of Economics and Political Research. It explores the age, the economic position (upper class, lower school and middle income), the empowerment, personality, sexuality, frame of mind towards relationship of ladies in Korean world and their viewing patterns. What I find great for my research in the book is that it offers a short historical record about the Korean tv system, representation of women, family life in changeover and etc. The

aforementioned will help me in understanding women's looking at structure in Korea to be able to compare it with other Asia women's taking a look at pattern.

T. Youn-ja Shim, Min-Sun Kim, Judith N. Martin Changing Korea: Understanding Culture and Communication NY: Peter Lang, 2008

The modernization and democratization process of Korea and the success of its popular culture across Asia and beyond go hand in hand. In other words, Korean popular ethnic exports would not have been possible without Korea's economic powerhouse status and its own democratization process that were only available in overdue 1980s. I chose the aforementioned book in order to understand the success of its modernity, progress and development. The publication analayzes Korean culture in the framework of its development, specially its communication. The ethnic framework that are stated in the reserve are Confusianism, collectivism vs. individualism, intercultural issues, and etc. The e book provides data that is very helpful for my research because it compares its development success with other countries. Another important proven fact that I came across interesting is the fact nearly 90% of its homes are online therefore making Korea the world's leading in communication capabilites.

Ravina, Make "Release: Conceptualizing the Korean Influx" Southeast Review of Asian Studies. Vol. 31 (2009), 3-9.

The article, shared in '09 2009, discusses Hallyu's success and its own impact in Asia. The author, who's a professor at Emory School, asks and will try to answer to the questions as to why and how Korean popular culture was enthusiastically received in another country. Even though the content does not specifically talk about the historical Television theatre entitled Dae Jang Geum, (the series that my final addresses), however the article gives an introductory (easily readable) examination about the Korean Wave, its development, its players, its impact as a national happening and transnational trend in Korea and beyond. At the end of this article, the author implies future research on the Korean Wave.

Miller, Laura "Korean TV Dramas and the Japan-Style Korean Wave" Post Script: Essays in Movies and the Humanities Quantity 27, No. 3 (2008), 17-24.

The article is compiled by a professor who seats Japanese Studies office at the College or university of Missouri. The article talks about the impact of Korean Tv set dramas on Japan.

The article typically deals with the impact of Winter Sonata on Japan in general and ladies in particular, it is very beneficial to my research to understand the development that Winter Sonata were only available in Japan. However, the article has a brief section on Dae Jang Geum and its own impact on its audience. The success of Winter Sonata and its main male personality, affectionately called Yon-sama in Japan, created a fan crazed love-all things Korean

fandom. The impact of the reputation of Yon-sama on Japanese modern culture including its politicians is most beneficial illustrated by the next report. During elections for the Diet, this article mentions, that a former Best Minister Koizumi Jun'ichiro said, "I'll make great attempts so that I am as popular as Yon-sama and become called Jun-sama. "

Tai, Eika "Korean Activism and Ethnicity in the Changing Cultural Panorama of Urban Japan" Asian Studies Review Level 30, No. 1 (2006) 41-58.

The creator is professor of Foreign Languages and Literatures at North Carolina State University. Despite the fact that this article is written four years back, I wish to understand how the effect of the Korean influx in Japan has afflicted the Zainichi: the most significant "minority" group in Japan (Japanese of Korean descent). Quite simply, I want to check out if the position of Zainichi has been favorably or negatively affected by the Korean Influx. The author argues that the impact of the Korean Wave has afflicted the images of Zainichi by all of those other Japanese population, positively. Although, almost all of the article handles two places where the Zainichi are lively, the article for my purposes is very interesting in making reference point points that there was/were cooperation and learning experiences between other ethnic groups such as the Ainu and the Zainichi.

Lee, Hyangiin "Buying Junior: Japanese Fandom of the Korean Wave" Complicated Currents: Multimedia Flows, Soft Power and East Asia (2010) 1-16.

According to the biography on the writer, the article signifies that the author has written thoroughly on nationalism, trans-nationalism in Korean movie theater and the Korean Wave in Japan. This article is a recent article that is published by Monash College or university. This article explores if the notion that "middle aged" women were driving a vehicle the Korean New Wave and craze in Japan. By the end, the writer dispels these. The article is very relevant to my research because the writer looks into the concept of masculinity, socialization, femininity, and etc. in the Asian context. Most importantly, this article analyzes the audience in terms of passive viewers vs. active visitors, significant agents, thought cross-cultural citizenship, electricity, politics, social dedication, social positioning, ethnical mobility, nostalgia and so forth.

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